# Principal Product Manager

**Company**: Microsoft
**Location**: Redmond
**Work arrangement**: hybrid
**Experience**: senior
**Job type**: full-time
**Salary**: $139,900 - $274,800 per year
**Category**: Engineering
**Industry**: Technology
**Ticker**: MSFT
**Wikidata**: https://www.wikidata.org/wiki/Q2283

**Apply**: https://microsoft.ai/job/principal-product-manager-42/?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_574a8a4c-c5e

## Description

We are hiring a Principal Product Manager to lead SMB On-boarding and support experiences across Microsoft Advertising, focused on helping advertisers get started, resolve issues, and achieve value faster throughout their lifecycle.

This role is for a senior product leader with a strong track record of building customer-facing product experiences that reduce friction, improve activation and retention, and help customers succeed through clear guidance, intelligent assistance, streamlined workflows, and scalable support.

We aim to bring together product, data, and automation to help SMB customers navigate setup, onboarding, troubleshooting, and ongoing account growth with greater confidence and less effort.

In this role, you will own the vision, strategy, and roadmap for key onboarding and support experiences across the product.

Responsibilities:

Product Vision & Strategy

Own the long-term vision and roadmap for SMB onboarding and support experiences, defining how the product helps customers successfully set up, activate, troubleshoot, and grow.

Customer Advocacy

Deeply understand SMB customer pain points across onboarding, activation, support, and early lifecycle journeys, and translate those needs into scalable product capabilities that reduce friction and improve customer outcomes.

Execution & Decision-Making

Navigate high ambiguity, make clear prioritization and tradeoff decisions, and drive execution across multiple engineering and product teams in a fast-moving AI environment.

Data & AI Collaboration

Partner with Data Science and analytics teams to identify customer pain points, measure experience quality, and drive continuous improvement in activation, support effectiveness, and retention.

Cross-Functional Alignment

Work closely with Sales, Support, Marketing, Legal, Policy, and other partner teams to ensure onboarding and support experiences are useful, compliant, trustworthy, and ready for broad customer adoption.

Go-to-Market & Adoption

Lead launch and iteration strategy for onboarding and support improvements, ensuring they drive measurable gains in customer activation, satisfaction, retention, and long-term value.

Platform & Ecosystem

Influence Help shape Microsoft Advertising’s broader approach to customer onboarding, assistance, and support by defining patterns, best practices, and scalable experience principles across the product.

Qualifications:

Required Qualifications:

Bachelor’s Degree AND 8+ years experience in product/service/program management or software development OR equivalent experience.

Preferred Qualifications:

Bachelor’s Degree AND 12+ years experience in product/service/program management or software development OR equivalent experience.

5+ years’ experience in developing digital advertising products.

## Skills

### Required
- product management
- software development
- digital advertising
- customer advocacy
- data science
- analytics
- execution
- decision-making
- cross-functional alignment
- go-to-market
- adoption
- platform
- ecosystem

### Nice to have
- product development
- digital marketing
- customer success
- data analysis
- business strategy
- team leadership

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Source: [Apply at microsoft.ai](https://microsoft.ai/job/principal-product-manager-42/?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)