# B2B Growth Marketing Manager

**Company**: Pinterest
**Location**: San Francisco, CA
**Work arrangement**: remote
**Experience**: senior
**Job type**: full-time
**Salary**: $110,494-$227,486 USD
**Category**: Marketing
**Industry**: Technology

**Apply**: https://job-boards.greenhouse.io/pinterest/jobs/8268331?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_52b93a6f-53f

## Description

We are looking for a strategic, analytical, and highly collaborative B2B Growth Marketer to build and scale our SMB acquisition engine.

## What you’ll do

- Develop and manage paid acquisition programs, with expertise in Google Search, Performance Max, and other Google Ads products.

- Define and lead the B2B acquisition strategy for SMBs, identifying high-potential customer segments, use cases, markets, messages, and channels.

- Build an integrated SMB acquisition roadmap centered on paid media and complemented by owned channels, partner opportunities, and other scalable levers.

- Develop compelling SMB value propositions and campaign narratives.

- Own creative strategy in partnership with Creative.

- Own performance measurement across the acquisition funnel.

- Design and execute a rigorous testing agenda to improve targeting, creative, landing experiences, incentives, onboarding, and channel mix.

- Partner with cross-functional teams to bring programs to market and turn learnings into action.

- Translate customer research, market signals, and campaign data into actionable insights.

- Establish clear operating rhythms, dashboards, and executive-ready communications.

- Use AI and automation thoughtfully to accelerate research, analysis, ideation, and operational workflows.

## What we’re looking for

- Bachelor’s degree in a relevant field such as Marketing, Business, Economics, Communications, Analytics, or a related discipline.

- Minimum 7 years of experience in growth marketing, demand generation, performance marketing, lifecycle marketing, product marketing, or a related B2B marketing discipline.

- Demonstrated experience acquiring and activating small-business, self-serve, or B2B customers in a measurable, performance-oriented environment.

- Strong command of growth strategy and experimentation.

- Exceptional analytical judgment.

- Track record of leading cross-functional initiatives.

- Ability to move fluidly between strategy and execution.

- Strong written and verbal communication skills.

- Demonstrated experience using AI-enabled tools.

## Preferred qualifications

- Experience marketing advertising, marketplace, SaaS, creator, ecommerce, or other self-serve business products.

- Experience building a new growth motion, channel, or customer segment from an early stage through scale.

- Familiarity with SMB needs, barriers, and buying behavior.

- Experience working in a global, matrixed organization.

## Skills

### Required
- Google Search
- Performance Max
- Google Ads
- growth marketing
- demand generation
- performance marketing
- lifecycle marketing
- product marketing
- AI-enabled tools

### Nice to have
- marketing advertising
- marketplace
- SaaS
- creator
- ecommerce
- self-serve business products

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Source: [Apply at job-boards.greenhouse.io](https://job-boards.greenhouse.io/pinterest/jobs/8268331?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)