# Ford Racing On-Road Experiences Specialist

**Company**: Ford Motor Company
**Location**: Allen Park, MI
**Work arrangement**: hybrid
**Experience**: mid
**Job type**: full-time
**Salary**: $65,100-$166,200
**Category**: Operations
**Industry**: Automotive
**Wikidata**: https://www.wikidata.org/wiki/Q44294

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## Description

Ford Racing is seeking an enthusiastic and talented professional to join our Experiences team supporting On-Road Events initiatives. In this role, you will support the On-Road Driving Experiences Manager in overseeing all aspects of Ford Racing relevant experiences, ensuring they align with Ford’s brand values and strategic goals.

Responsibilities:

- Support the planning, execution, and ongoing enhancement of On-Road Driving Experiences, including track days, performance driving schools, autocross events for Ford Motor Company and Ford Racing product.

- Support the development and implementation of strategies to grow and enhance new and existing programming, attracting new customers and strengthening the brand.

- Help develop and refine Experience curricula, incorporating market insights and competitive analysis.

- Collaborate with cross-functional teams (Engineering, Marketing, Communications, Global Markets, Dealer Relations) to ensure program success and consistency in approach, implementation, and customer experience.

- Ensure a consistent, premium customer and brand experience across entire Ford Racing ecosystem.

- Assist in managing vendor and partner relationships, supporting the selection and oversight of high-quality tracks, driving instructors, and event production partners.

- Coordinate logistics for circuit and street course activations, including venue selection, vehicle fleet readiness, equipment, personnel, and on-site operations.

- Utilize customer feedback, program data, and desirability research to inform and refine experience offerings and measure ROI.

- Support budget tracking and vendor invoicing to help ensure program financial targets are met.

- Prepare and present program updates, performance summaries, and recommendations to the Manager and other key stakeholders.

- Ensure compliance with all safety and regulatory requirements, including track/circuit safety protocols.

Qualifications:

- Bachelor's Degree in Business, Marketing, Sports Management, or a related field, or equivalent combination of relevant education and experience.

- 3+ years of relevant experience in event management, customer experience, marketing, or program management, ideally within the automotive or motorsports industry.

Benefits:

- Immediate medical, dental, vision and prescription drug coverage.

- Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more.

- Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more.

- Vehicle discount program for employees and family members and management leases.

- Tuition assistance.

- Established and active employee resource groups.

- Paid time off for individual and team community service.

- A generous schedule of paid holidays, including the week between Christmas and New Year’s Day.

- Paid time off and the option to purchase additional vacation time.

## Skills

### Required
- Event Management
- Customer Experience
- Marketing
- Program Management

### Nice to have
- Road Racing
- Track/Circuit Operations
- Motorsport Event Management
- Driving Instruction
- Performance/Competitive Driving

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