# Senior Paid Social Manager

**Company**: Tide
**Location**: United Kingdom
**Work arrangement**: remote
**Experience**: senior
**Job type**: full-time
**Category**: Marketing
**Industry**: Finance

**Apply**: https://job-boards.greenhouse.io/tide/jobs/8045851003?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_4fed44b5-0c4

## Description

We’re looking for a Senior Paid Social Manager to lead and scale our acquisition efforts across paid social channels in the UK and Europe. You’ll bring deep expertise in managing multi-million-pound budgets, a data-driven approach, and a proven track record of driving large-scale growth.

Responsibilities:

- Own and scale global paid social performance, managing multi-million-pound budgets and advanced bidding strategies.

- Drive a full-funnel approach, leveraging creative and audience insights to build campaigns.

- Lead an AI-enabled team, building, mentoring, and shaping a high-performing paid social function.

- Embed AI and automation, leveraging generative tools and custom scripts.

- Lead creative strategy, working closely with designers and copywriters.

- Drive strategy and expansion, developing the paid social roadmap.

- Collaborate cross-functionally with Data, Product, Web, and Creative teams.

- Champion measurement and tracking, driving best-in-class attribution.

- Build and mentor a high-performing, AI-literate paid social team.

Requirements:

- 7+ years of paid social marketing experience.

- Proven track record of driving high-volume B2B or B2C acquisition.

- Deep understanding of ad creative best practices.

- Expertise in Meta advertising, including AI-led products.

- Highly analytical, with technical knowledge of tracking/martech tools.

- Practical experience using AI in marketing.

- Natural leader who has built and mentored teams.

- Structured approach to experimentation and communication.

- Fluency in a second language (French or German) is preferable.

Benefits:

- Flexible working and remote-first arrangements.

- 25 days holiday + bank holidays.

- Vitality Health and Dental Insurance.

- £1,000 L&D budget per year.

- Enhanced family-friendly leave.

- Work abroad for up to 90 days a year.

- Snacks, drinks, and social events in our offices.

## Skills

### Required
- Meta advertising
- paid social marketing
- AI in marketing
- data analysis
- team management
- French
- German

---

Source: [Apply at job-boards.greenhouse.io](https://job-boards.greenhouse.io/tide/jobs/8045851003?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)