# Manager, B2B Customer Insights

**Company**: 3M
**Location**: Maplewood, MN
**Experience**: senior
**Job type**: full-time
**Salary**: $164,612 - $201,193
**Category**: Research
**Industry**: Manufacturing
**Wikidata**: https://www.wikidata.org/wiki/Q159433

**Apply**: https://3m.wd1.myworkdayjobs.com/en-US/Search/job/US-Minnesota-Maplewood/Manager--B2B-Customer-Insights_R01172416?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_4be6a6b3-6c0

## Description

As a Manager, B2B Customer Insights, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative people around the world. You will sit within the B2B Customer Insights Center of Excellence, owning and leading research that shapes how 3M understands its business customers - from needs and journeys to brand, pricing, and customer experience.

Responsibilities:

- Designing and owning complex quantitative surveys end-to-end

- Leading qualitative research with B2B buyers, specifiers, and decision-makers

- Designing sampling and field strategies that match the business decision

- Translating complex business questions into executive-ready recommendations

- Owning end-to-end project delivery

- Partnering with internal stakeholders across business groups

- Building the CoE’s research capability

- Partnering with Marketing Sciences colleagues

Requirements:

- Bachelor’s degree or higher in marketing research, business, social science

- Seven (7) years of experience in market research, customer insights, voice-of-customer, or customer experience

- Seven (7) years of demonstrated experience designing complex quantitative surveys for industrial, technical, or other specialized / low-incidence audiences

- Seven (7) years of proven ability to lead qualitative research with buyers, specifiers, or technical decision-makers

Additional qualifications that could help you succeed even further in this role include:

- Master’s degree in marketing research, business, social science, or a related field

- Working knowledge of CX and feedback platforms

- Experience owning domain studies end-to-end in customer segmentation, brand, CX/VoC, pricing research, journey mapping, or innovation research

Benefits:

- Competitive pay and benefits

- Medical, Dental & Vision, Health Savings Accounts, Health Care & Dependent Care Flexible Spending Accounts, Disability Benefits, Life Insurance, Voluntary Benefits, Paid Absences and Retirement Benefits

## Skills

### Required
- marketing research
- business
- social science
- quantitative surveys
- qualitative research

### Nice to have
- Master’s degree in marketing research
- CX and feedback platforms
- customer segmentation
- brand research

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Source: [Apply at 3m.wd1.myworkdayjobs.com](https://3m.wd1.myworkdayjobs.com/en-US/Search/job/US-Minnesota-Maplewood/Manager--B2B-Customer-Insights_R01172416?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)