# Growth Marketer

**Company**: Dovetail
**Location**: US Remote
**Work arrangement**: remote
**Experience**: senior
**Job type**: full-time
**Category**: Marketing
**Industry**: Technology

**Apply**: https://jobs.ashbyhq.com/dovetail/80c18054-f7eb-4019-b6f5-ee3c68fd3239?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_498543f0-eac

## Description

Dovetail is seeking a Growth Marketer to partner with various teams to build the company's acquisition and lifecycle growth engine. The successful candidate will own paid acquisition and email end-to-end, from channel strategy and budget allocation to audiences, creative, landing pages, lifecycle journeys, tracking, and pipeline performance.

Responsibilities:

- Own paid acquisition, including setting channel strategy, budget, targets, forecast, and testing roadmap across Google Ads, LinkedIn Ads, retargeting, and selected emerging channels.

- Run campaigns hands-on, building and optimizing campaign structures, bids, audiences, exclusions, copy, creative variants, and conversion paths.

- Own email and lifecycle marketing, building journeys that move prospects from first signal to qualified opportunity.

- Turn performance into better creative, partnering with Creative and Product Marketing to build a fast learning loop.

- Improve the post-click journey, partnering with Web to ship landing pages, forms, and conversion experiments.

- Build a high-velocity testing practice, setting clear hypotheses and decision rules before launch.

- Connect spend to pipeline, partnering with Revenue Operations and Data to build trustworthy tracking, attribution, dashboards, and feedback loops.

- Build an AI-powered growth system, designing and operating workflows, prompts, agents, and tooling.

Requirements:

- Experience in growth or performance marketing, ideally in B2B SaaS, with direct operating experience across Google Ads and LinkedIn Ads.

- Experience building segmented B2B journeys across nurture, campaign follow-up, re-engagement, and behavioral triggers.

- A track record of managing meaningful budgets and improving qualified pipeline, customer acquisition cost, or revenue.

- Hands-on experience with modern AI tools such as Claude or ChatGPT.

- Strong analytical judgment, creative taste, and ability to collaborate cross-functionally.

Benefits:

- Equity for everyone

- Competitive base salary plus options

- Flexible remote work setup

- Four weeks of accrued leave

- Generous parental leave

- Comprehensive health, dental, vision, 401(k), and more through Sequoia

## Skills

### Required
- Google Ads
- LinkedIn Ads
- email marketing
- lifecycle marketing
- AI tools
- analytics
- budget management

### Nice to have
- Google Analytics
- Segment
- HubSpot
- Salesforce
- SQL
- product analytics platform

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Source: [Apply at jobs.ashbyhq.com](https://jobs.ashbyhq.com/dovetail/80c18054-f7eb-4019-b6f5-ee3c68fd3239?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)