# Marketing Specialist

**Company**: Red Bull
**Experience**: mid
**Job type**: full-time
**Category**: Marketing
**Industry**: Motorsport

**Apply**: https://jobs.redbull.com/hk-zh/hong-kong-marketing-specialist-6-months-contract-ref29803t?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_45115107-654

## Description

At Red Bull, you will be primarily responsible for supporting the delivery of key activities across Red Bull's marketing mix.

Responsibilities:

### Areas that play to your strengths

You will be trusted with the following responsibilities:

- **Management and execution of consumer activation & point of sales material**

- Set up, plan, and execute consumer activations while ensuring clear, professional communication with all participants.

- Gather consumer insights, sales data, consumption statistics, and visibility plans to identify campaign success and learnings.

- Manage premium quality of POS communication according to different touchpoints and the implementation of Red Bull's trade marketing and consumer activation plan.

- Work closely with the Brand Marketing, Headquarter team, Agencies, and Sales Managers to understand and implement global POS guidelines that meet local needs.

- **Participate and support in the planning and execution of brand campaigns**

- Co-responsible for occasion campaign concept, cartoon selections, tailored messaging, and activations across various consumption scenarios and moments.

- Support on brand design and execution of the highest quality across channels, campaigns, and events.

- Provides advertising campaign implementation support to the Brand Manager, while being in constant communication with Media Agency.

- Manage cartoon and product commercial production including copy selection, translation, recording, and mixing with agencies.

- Compile pre and post campaign reports to capture learnings and actions for future initiatives.

- **Support on marketing campaign, administrative work, ad hoc tasks, and business planning**

- Contribute to Red Bull's marketing department in connection with campaigns, product launches, events, and creators.

- Manage daily administrative reporting, competitor tracking, meeting and deadline, stock & tools management, system input in business cycles, and Friends of Red Bull engagement.

- Consolidate and support logistic arrangement for campaign, events, sampling kits, creators indirect sampling initiatives, and product delivery.

- Assist marketing team on research, gather insights, talent scouting, communication on building an innovative, winning more consumers.

- Support the Marketing Team to act as a key contributor to yearly and long-term business planning.

- **Support on consumer research analysis and reporting**

- Translate data from trial and awareness studies into clear reports with analysis and recommended actions.

- Analyze focus group findings and key market indicators to identify insights and develop actionable steps.

- Gather and interpret consumer insights to support decision-making and future planning.

Requirements:

- 1-year experience working in international brands or branding agencies, particularly in brand management

- Attention to detail in branding elements

- Effective internal & external stakeholder management (within Asia and Europe)

- Structured and well-organized, capable of managing multiple projects at the same time

- Strong communication skills, including written, verbal, and presentations

- Strong planning, prioritization, and project management competencies

- Energetic, positive can-do attitude, focused on delivering results

- Ability to meet strict and demanding deadlines

- Team player, creative, excellent communicator, open-minded, ingenious, innovative, and self-motivated

Travel: 0-10%

## Skills

### Required
- brand management
- project management
- communication
- planning
- prioritization

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Source: [Apply at jobs.redbull.com](https://jobs.redbull.com/hk-zh/hong-kong-marketing-specialist-6-months-contract-ref29803t?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)
