# Marketing and Market Research

**Company**: Pfizer
**Location**: Beijing, Beijing
**Experience**: senior
**Job type**: full-time
**Category**: Marketing
**Industry**: Healthcare

**Apply**: https://pfizer.wd1.myworkdayjobs.com/en-US/PfizerCareers/job/China---Beijing---Beijing/Senior-Strategic-Marketing-Manager-Market-Expansion---Rare-Disease-Strategy-_4967873?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/job/marketing-and-market-research-40c9ab84-5f7/

## Description

We are seeking a professional to develop the rare disease marketing platform strategy and annual plan, focusing on improving diagnosis and treatment quality in disease areas such as hemophilia.

Responsibilities:

- Develop the rare disease marketing platform strategy and annual plan

- Shape the lower-tier market expansion strategy, identifying opportunities in priority provinces to extend business coverage through policies, quality-control standards, and clinical practice guidelines

- Partner with regional teams to pilot programs in priority provinces, establish replicable program models, SOPs, and performance metrics, and drive scaled implementation

- Build and maintain national and provincial expert networks to translate policies, standards, and quality-control requirements into clinical practice

Qualifications:

- Bachelor's degree or above in Medicine, Pharmacy, Management, or a related discipline

- Minimum of 8 years' experience in the pharmaceutical industry; a background in rare disease/oncology central marketing or medical affairs is an advantage

- Minimum of 3 years' project management experience, with strong strategic thinking and proven cross-functional collaboration skills

- Experience working with national/provincial health commissions, quality control centers, or academic associations is preferred

- Fluency in written and spoken English is preferred; proficiency in Microsoft Office

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## Skills

### Required
- Medicine
- Pharmacy
- Management
- Microsoft Office

### Nice to have
- rare disease/oncology central marketing
- medical affairs
- project management
- strategic thinking
- cross-functional collaboration
- English

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Source: [Apply at pfizer.wd1.myworkdayjobs.com](https://pfizer.wd1.myworkdayjobs.com/en-US/PfizerCareers/job/China---Beijing---Beijing/Senior-Strategic-Marketing-Manager-Market-Expansion---Rare-Disease-Strategy-_4967873?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)