# Senior Product Manager - Subscriptions

**Company**: Spotify
**Location**: London
**Work arrangement**: hybrid
**Experience**: senior
**Job type**: Permanent
**Category**: Product Management
**Industry**: Technology

**Apply**: https://jobs.lever.co/spotify/a57db22d-dc0d-4f36-9a2e-34acdf1ec046?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_4019399f-735

## Description

Spotify's Subscriptions Mission builds and evolves Spotify's subscription products and marketplace experiences to drive sustainable user and revenue growth globally.

As a Senior Product Manager - Subscriptions, you will focus on the awareness, acquisition, and activation layers of the Subscriptions Mission, making Premium feel unmissable to free users long before a purchase decision.

## Responsibilities

- Own the product strategy and roadmap for how free users become aware of, experience, and develop intent for Premium, driving consideration, conversion intent, and subscriber growth across segments and markets.

- Lead the discovery, design, and delivery of subscriber-facing features from early concept through global rollout.

- Drive experiments that deepen our understanding of what makes users want Premium and measurably move free users closer to a purchase decision.

- Turn behavioral, funnel, and market data into clear hypotheses, define meaningful success metrics, and build a prioritized experimentation roadmap.

- Design rigorous A/B experiments to evaluate funnel changes against strong baselines, scaling approaches that demonstrably work across markets and segments.

- Make pragmatic trade-offs across user value, revenue impact, regional nuance, and operational complexity, knowing when a simple flow change is enough and when a deeper platform capability is needed.

- Partner with marketing, research, and regional teams to adapt value positioning and messaging for different markets, competitive landscapes, and user needs, including high-growth emerging markets where the path to Premium may look fundamentally different.

- Communicate strategy, results, and trade-offs clearly to senior stakeholders, translating funnel mechanics and subscription economics into business impact and strategic direction.

## Requirements

- You have a strong track record in product management and have shipped consumer-facing products or features at scale, with experience that translates well to subscription, marketplace, consumer growth, or media environments.

- You have strong instincts for consumer value and what makes a product feel worth paying for, and understand how perception, positioning, and product experience work together to influence willingness to pay.

- You can break down the path from awareness to conversion, identify the highest-leverage opportunities, and connect product decisions to downstream revenue outcomes such as ARPU, LTV, and net subscriber growth.

- You're fluent in experimentation and A/B testing and are confident interpreting funnel, cohort, and behavioral analysis to make thoughtful prioritization decisions.

- You know how to navigate the complexity of a global consumer business across different segments, markets, and competitive dynamics, balancing global consistency with local relevance.

- You bring strong judgment about when to optimize, when to invest more deeply, and when to leave something alone, balancing user value, revenue impact, and operational cost.

- You're a clear communicator and collaborative partner across product, design, engineering, marketing, research, data science, and regional teams, and you can align people around shared outcomes.

- You're comfortable working through open-ended problems, learning quickly through experimentation, and adapting your approach based on evidence.

## Location

- This role is based in London, United Kingdom or Stockholm, Sweden.

- We offer you the flexibility to work where you work best! There will be some in person meetings, but still allows for flexibility to work from home.

## Skills

### Required
- product management
- subscription products
- marketplace experiences
- experimentation
- A/B testing
- data analysis
- communication

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Source: [Apply at jobs.lever.co](https://jobs.lever.co/spotify/a57db22d-dc0d-4f36-9a2e-34acdf1ec046?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)