# Director, GLP-1 & Cardiometabolic Product Marketing

**Company**: Omada Health
**Location**: Remote, USA
**Work arrangement**: remote
**Experience**: senior
**Job type**: full-time
**Category**: Marketing
**Industry**: Healthcare

**Apply**: https://job-boards.greenhouse.io/omadahealth/jobs/8287687?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_3e6c4716-459

## Description

Omada Health is looking for an experienced product marketing leader to help win in GLP-1 and cardiometabolic health.

You will be a strategic partner to commercial, product, and clinical leadership, translating buyer needs, competitive dynamics, and field insights into a clear, compelling reason to choose Omada.

Your primary focus will be leading strategy and personally delivering high-impact work, complemented by focused coaching and development of a product marketer.

You will own product messaging, go-to-market strategy, and support sales enablement, helping our teams connect the right offering and value story to each buyer’s priorities.

Your highest priorities will be buyer and offer clarity through developing positioning and value stories by segment and asset development with a fast market-to-field feedback loop that increases selling effectiveness.

## Responsibilities

### Market sensing that drives action:

- Run a regular win/loss forum that incorporates competitive feedback.

- Facilitate a fast feedback loop across Sales, Consultant Relations, channel teams, Product Marketing, and Strategy.

- Partner with Product and Clinical to translate programs and analysis into messaging implications.

- Close the loop by bringing updated messaging and tools back to the field, pilot in select deals, and using the results to guide further improvements.

### Buyer segmentation and differentiated positioning:

- Set annual product marketing priorities for how Omada wins in GLP-1 and cardiometabolic health.

- Work through a broader B2B and Brand Marketing organization to drive awareness of your program segments and strategy.

- Develop distinct value stories for employers covering GLP-1s and those not covering them, and for buyers prioritizing cost management versus population health.

- Maintain one coherent Omada portfolio narrative, with differentiated reasons to buy across audiences, offerings, and channels.

- Partner with Clinical and Thought Leadership to translate evidence into relevant proof points and identify evidence gaps that matter to purchasing decisions.

### Offer clarity and the buyer business case:

- Turn capabilities into understandable, purchasable offers that clearly explain what is included, who qualifies, how access works, who pays, and what value is supported by evidence.

- Co-develop packaging and pricing recommendations, comparison and business-case tools, and guarantee messaging with Product, Finance, Strategy, and commercial partners.

- Ensure clinical and economic claims are clear and credible, explicitly distinguishing observed results from modeled savings and explaining relevant assumptions and limitations.

### Sales and channel effectiveness:

- Personally build and refine the narrative, pitch decks, discovery guides, competitive responses, proof points, and support business-case tools that help the field sell effectively.

- Partner with sales leaders on priority opportunities, tailoring the value story and addressing clinical, operational, and economic objections.

- Equip consultants, PBMs, and other channel partners with a compelling reason and a practical way to sell Omada.

- Partner with Customer Effectiveness on practical training, and test messaging and tools in real buyer conversations.

### Launch readiness and continuous adaptation:

- Support commercial readiness for new GLP-1 and cardiometabolic offerings.

- Lead product marketing’s launch planning and post-launch optimization, with clear cross-functional responsibilities and feedback from early selling and member experiences.

- Keep messaging and tools current as capabilities, evidence, and market conditions change.

### Lead as a player-coach:

- Manage and develop one product marketer, setting clear priorities, providing regular feedback, and supporting growth.

- Maintain direct ownership of strategic initiatives and core deliverables, modeling strong product marketing craft and close partnership with the field.

## Benefits

- Competitive salary with generous annual cash bonus

- Equity grants

- Employee stock purchasing plan (ESPP)

- Remote first work from home culture

- Flexible Time Off

- Generous parental leave

- Health, dental, and vision insurance

- 401k retirement savings plan

- Lifestyle Spending Account (LSA)

- Mental Health Support Solutions

## Skills

### Required
- product marketing
- strategic partnership
- buyer research
- competitive intelligence
- positioning
- messaging
- go-to-market planning
- product launches
- sales enablement

### Nice to have
- virtual care
- digital health
- health plans
- PBMs
- pharma

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Source: [Apply at job-boards.greenhouse.io](https://job-boards.greenhouse.io/omadahealth/jobs/8287687?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)