# Marketing Specialist - Senior

**Company**: Eaton Cummins Joint Venture (ECJV): Eaton Cummins Automated Transmission Technologies
**Location**: Galesburg, MI
**Work arrangement**: onsite
**Experience**: senior
**Job type**: full-time
**Category**: Marketing
**Industry**: Automotive

**Apply**: https://cummins.jobs/galesburg-mi/marketing-specialist-senior/1D303714554A4F3FB7922469E2EA9407/job/?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_3a144b27-498

## Description

We are looking for a talented Marketing Specialist – Senior to join our team in Eaton Cummins Joint Venture (ECJV): Eaton Cummins Automated Transmission Technologies in Galesburg, MI.

In this role, you will make an impact in the following ways:

- Stakeholder Partnership & Alignment: Build strong relationships across customers, sales, product, and cross-functional teams by anticipating stakeholder needs, balancing competing priorities, and driving alignment toward shared business objectives.

- Strategic Communication & Influence: Deliver clear, audience-focused communications that translate complex market insights into actionable strategies, enabling informed decision-making at all levels of the organization.

- Customer-Centric Growth: Strengthen customer relationships by identifying evolving needs, championing customer-focused solutions, and ensuring business strategies remain aligned with market demands.

- Market Intelligence & Insight Generation: Research, analyze, and synthesize market trends, competitive dynamics, customer feedback, and channel developments to uncover opportunities that support growth and competitive advantage.

- Marketing Strategy Execution: Develop and influence marketing plans across Product, Price, Promotion, and Placement, ensuring initiatives effectively address customer needs while driving business performance.

- Cross-Functional Engagement & Collaboration: Foster an environment of engagement and accountability by bringing teams together around common goals, encouraging participation, and inspiring high-performance outcomes.

- Planning, Prioritization & Resource Optimization: Align priorities with organizational objectives, efficiently deploy resources, and execute strategic initiatives that deliver measurable business results.

- Inclusive Decision-Making & Diverse Perspectives: Leverage diverse viewpoints, backgrounds, and experiences to strengthen problem-solving, enhance innovation, and create solutions that resonate across customers, markets, and stakeholders.

To be successful in this role, you will need the following:

- Strategic Communications Management: Effectively manage and coordinate communications across multiple channels, including social media, press releases, mass communications, and internal platforms, ensuring consistent messaging and audience engagement.

- Content Development & Marketing Excellence: Create compelling marketing and communications content that strengthens brand awareness, supports business objectives, and resonates with target audiences.

- Data-Driven Decision Making: Monitor communication performance metrics, analyze results, and continuously optimize strategies and campaigns to improve effectiveness and reach.

- Market Intelligence & Customer Insights: Leverage market research, data mining techniques, and CRM insights to identify trends, understand customer needs, and inform strategic marketing and business decisions.

Education, Licenses, Certifications: College, university, or equivalent degree in Marketing, Sales, Business Administration, or related subject required.

This position may require licensing for compliance with export controls or sanctions regulations.

Experience: Intermediate level of relevant work experience required. Knowledge of and experience using the four P's of marketing (Product, Price, Promotion, and Placement) required.

Compensation and Benefits: The final salary offer will be determined after considering relevant factors, including a candidate’s qualifications and experience, where appropriate. Additional benefits vary between locations and include options such as our 401(k) Retirement Savings Plan, Medical/Dental/Life Insurance, Health Savings Account, Domestic Partners Coverage and a full complement of personal and professional benefits.

## Skills

### Required
- Strategic Communications Management
- Content Development & Marketing Excellence
- Data-Driven Decision Making
- Market Intelligence & Customer Insights
- Marketing Strategy Execution

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Source: [Apply at cummins.jobs](https://cummins.jobs/galesburg-mi/marketing-specialist-senior/1D303714554A4F3FB7922469E2EA9407/job/?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)