# Media Network Manager

**Company**: Red Bull
**Location**: Shanghai, China
**Experience**: senior
**Job type**: full-time
**Category**: Marketing
**Industry**: Media and Entertainment

**Apply**: https://jobs.redbull.com/cn-zh/media-network-manager--197495?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_38802b19-874

## Description

We are looking for a Media Network Manager to lead all aspects of programming, communications, creator marketing, and third-party related media distribution in China.

The successful candidate will be responsible for:

## Programming & Channel Management

- Ensuring a right strategy on the positioning of different social platforms, focusing on Douyin & Bilibili for now

- Proactively searching and exploring World of Red Bull content that aligns with the local market strategy and priority

- Curating and localizing engaging and relevant content that excites and inspires an evolving consumer base

- Identifying and developing great stories and content with Red Bull products, events, athletes, and creators

- Making priority managed channels grow in reach, followers, engagement, and integrating with the right programming with global/local assets

- Ongoing data insights and reporting to assess in real-time any shifts in our approach

## Communications

- Creating and amplifying the halo of Red Bull ambassadors

- Developing and executing the country's strategic media direction by building a year-around engagement plan

- Leading full-year communication and activation plans of media, social media, athletes, and owned channels

- Developing innovative media network plans, utilizing strengths and differences of various partner platforms

## Creator Marketing

- Owning and developing strategic direction for Opinion Leader Marketing

- Executing the Opinion Leader Program with excellence and careful selection

- Refining existing management and reporting tools and monitoring approaches for all opinion leaders

## Requirements

- Passionate about the World of Red Bull – Red Bull Athletes, Red Bull events, and various playgrounds of sports

- Ability to think strategically on how to build audience engagement

- Strong creative and operational background

- Understanding of the local media landscape and ability to build a strong network

- Excellent organisational and project planning/management skills

- Highly efficient and effective project management and organisational skills

- Broad production knowledge (photography, text, moving images)

- Agile, team player that knows how to get the work done

## Nice to Have

- Bachelor's degree, major in sports marketing preferred

- Fluent in both written and oral Mandarin & English

- 10-20% travel required

## Skills

### Required
- media planning
- channel management
- content creation
- marketing strategy
- team management

### Nice to have
- sports marketing
- Mandarin Chinese
- English language

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Source: [Apply at jobs.redbull.com](https://jobs.redbull.com/cn-zh/media-network-manager--197495?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)