# Event Manager, Tradeshows

**Company**: Tanium
**Location**: Addison, TX (Hybrid); Bellevue, WA (Hybrid); Durham, NC (Hybrid); Emeryville, CA (Hybrid); Reston, VA (Hybrid)
**Work arrangement**: hybrid
**Experience**: senior
**Job type**: full-time
**Salary**: $90,000 to $135,000
**Category**: Marketing
**Industry**: Technology

**Apply**: https://job-boards.greenhouse.io/tanium/jobs/8180266?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_34be5370-01e

## Description

Tanium is seeking an Event Manager, Tradeshows to own the end-to-end planning, logistics, and execution of Tanium's presence at third-party tradeshows, industry conferences, and sponsored events across North America and globally.

This role is central to how Tanium shows up in the market , ensuring every booth, sponsorship, and event activation reflects the brand with precision, generates qualified pipeline, and delivers a measurable return on investment.

The ideal candidate is an experienced B2B event professional with deep expertise in tradeshow operations , someone equally comfortable negotiating a contract with a general services contractor, managing a $1M+ event budget, and briefing a field sales team on pre-show engagement strategy.

**Responsibilities:**

- Own the end-to-end lifecycle of Tanium's tradeshow and third-party event program , from event selection and sponsorship contracting through on-site execution, lead handoff, and post-event analysis

- Develop and manage the annual tradeshow calendar in alignment with Marketing, Sales, and Field Marketing priorities , evaluating event opportunities, recommending investments, and maintaining a portfolio that maximizes pipeline impact per dollar spent

- Lead all pre-event logistics including venue coordination, booth design and fabrication, A/V and production, shipping and drayage, staffing schedules, housing blocks, and sponsorship fulfillment

- Manage relationships with event organizers, general service contractors, A/V vendors, swag suppliers, and other external partners , negotiating contracts, managing deliverables, and holding vendors accountable to quality and timelines

- Build and manage event budgets from initial forecast through final reconciliation , tracking spend against plan, identifying savings opportunities, and reporting ROI to marketing leadership

- Develop and execute integrated pre-show and post-show campaign strategies in partnership with Demand Generation, Field Marketing, and Digital teams , driving registration, booth traffic, meeting bookings, and lead follow-up

- Partner closely with Field Sales and Sales Development teams to brief attendees, coordinate executive meetings and VIP experiences, and ensure event staff are prepared to engage prospects and customers effectively

- Manage tradeshow collateral, swag, and branded materials , maintaining inventory, coordinating production timelines, and ensuring all assets are on-brand and arrive on time

- Serve as the primary on-site event lead at major tradeshows , managing booth setup and teardown, coordinating staff, troubleshooting issues in real time, and ensuring flawless execution

- Instrument and track event performance metrics including leads generated, pipeline influenced, meetings held, cost per lead, and attendee satisfaction , delivering structured post-event debriefs and recommendations to improve future programs

- Evaluate new tradeshow and sponsorship opportunities , conducting ROI analysis, benchmarking against peer companies, and making data-driven recommendations on where Tanium should invest or pull back

- Ensure all event activities comply with brand standards, accessibility requirements, and company policies

- Work with Corporate Events team on other large events such as the annual user conference, Converge, and annual Sales Kickoff.

**Requirements:**

- Bachelor's degree in Marketing, Communications, Event Management, or a related field

- 5+ years of experience in B2B event or field marketing, with a track record of independently owning and executing large-scale events (1,000+ attendees or booth footprints of 400+ sq ft)

- Deep expertise in tradeshow operations including exhibit design and fabrication, general service contractor management, drayage, A/V production, housing blocks, and on-site logistics

- Proven ability to build and manage event budgets of $500K or more, with strong financial discipline and experience reconciling actuals against forecast

- Experience managing multiple concurrent events across different geographies and time zones

- Proficiency with event management and registration platforms (e.g., Cvent, Bizzabo, Swoogo, or Splash) and CRM systems (Salesforce) is preferred

- Strong vendor management and contract negotiation skills , able to hold external partners accountable and resolve issues quickly

- Experience developing pre- and post-event integrated marketing programs in partnership with demand generation and digital teams

- Exceptional project management skills , meticulous attention to detail, ability to manage complex workstreams simultaneously, and a track record of delivering events on time and on budget

- Strong communicator and cross-functional collaborator , able to align Sales, Marketing, and Executive stakeholders around event strategy and logistics

- Cybersecurity, enterprise software, or B2B technology industry experience strongly preferred

- Experience with Federal or public sector event programs (e.g., AFCEA, ACT-IAC, GovSummit) is a plus

- Willingness and ability to travel approximately 25-30% of the time, including weekends for event setup and teardown

**Benefits:**

- Annual base salary range: $90,000 to $135,000

- Equity awards

- Medical, dental and vision plan

- Family planning benefits

- Health savings account

- Flexible spending account

- Transportation savings account

- 401(k) retirement savings plan with company match

- Life, accident and disability coverage

- Business travel accident insurance

- Employee assistance programs

- Disability insurance

- Other well-being benefits

- 5 days set aside as volunteer time off (VTO)

## Skills

### Required
- event management
- tradeshow operations
- budget management
- vendor management
- marketing strategy

### Nice to have
- Cvent
- Bizzabo
- Swoogo
- Splash
- Salesforce
- cybersecurity
- enterprise software
- B2B technology

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Source: [Apply at job-boards.greenhouse.io](https://job-boards.greenhouse.io/tanium/jobs/8180266?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)
