# Principal, Customer Strategy & Storytelling

**Company**: Cloudflare
**Location**: Hybrid
**Work arrangement**: hybrid
**Experience**: senior
**Job type**: full-time
**Salary**: $164,000 - $200,000
**Category**: Marketing
**Industry**: Technology

**Apply**: https://job-boards.greenhouse.io/cloudflare/jobs/8350481?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/job/principal-customer-strategy-and-storytelling-318acf20-acf/

## Description

The Developer Platform at Cloudflare is seeking a Principal, Customer Strategy & Storytelling to establish, scale, and architect compelling stories about the platform.

This high-impact role involves identifying customer transformations, translating technical breakthroughs into narratives, and showcasing the value of Cloudflare's developer platform and AI infrastructure.

Responsibilities:

- Develop compelling customer stories demonstrating transformational outcomes

- Partner with Marketing to bring customer stories to life through various channels

- Create enablement assets for technical sales organizations and partner networks

- Showcase technical wins to developer communities and translate them into narratives for commercial impact

- Cultivate relationships with strategic customers and build a network of customer champions

- Surface emerging customer use cases and trends to inform business strategy

- Measure program effectiveness through customer advocacy participation and commercial impact

What Success Looks Like:

- First 30 days: Establish key relationships, consume content about customers and existing stories, identify priority narratives, and ship the first customer story

- First 6 months: Translate and distribute stories across internal and external channels, launch a repeatable customer storytelling motion, and ship a way for customer stories to be easier to find for field teams

- First year: Build a scalable customer engagement and storytelling capability supporting Dev GTM's growth

Desirable Skills, Knowledge, and Experience:

- 8-10 years of experience in Customer Success, Customer Strategy, Strategic Account Management, or Customer Marketing

- Excellent internal and external relationship building and stakeholder management

- Demonstrated experience working cross-functionally to deliver results and building new programs and processes

- 5+ years of experience working on developer-first products with a highly technical customer base

- Exceptional one-to-many and one-to-one communication skills

- Comfort navigating ambiguity and driving initiatives independently

Compensation:

- Estimated annual salary of $164,000 - $200,000 for Bay Area based hires

- Estimated annual salary of $156,000 - $190,000 for NYC based hires

Benefits:

- Medical/Rx Insurance

- Dental Insurance

- Vision Insurance

- Flexible Spending Accounts

- Commuter Spending Accounts

- Fertility & Family Forming Benefits

- On-demand mental health support and Employee Assistance Program

- Global Travel Medical Insurance

- Short and Long Term Disability Insurance

- Life & Accident Insurance

- 401(k) Retirement Savings Plan

- Employee Stock Participation Plan

- Flexible paid time off covering vacation and sick leave

- Leave programs, including parental, pregnancy health, medical, and bereavement leave

For more fresh new jobs, check out [yubhub.co](https://yubhub.co/).

## Skills

### Required
- Customer Experience
- Customer Presence
- Program Builder
- Technical Fluency
- Storytelling Excellence
- Entrepreneurial Mindset

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Source: [Apply at job-boards.greenhouse.io](https://job-boards.greenhouse.io/cloudflare/jobs/8350481?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)