# Enterprise Integrated Campaign Manager

**Company**: Anthropic
**Location**: San Francisco, CA
**Work arrangement**: hybrid
**Experience**: senior
**Job type**: full-time
**Salary**: $255,000-$255,000 USD
**Category**: Marketing
**Industry**: Technology
**Wikidata**: https://www.wikidata.org/wiki/Q116758847

**Apply**: https://job-boards.greenhouse.io/anthropic/jobs/5391995008?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_3165b82c-955

## Description

Anthropic is seeking an Enterprise Integrated Campaign Manager to design, orchestrate, scale, and measure integrated marketing campaigns supporting Enterprise business priorities.

As a key member of the marketing organization, you will build campaign frameworks and cross-channel motions connecting content, physical events, digital programs, and account-based efforts into cohesive journeys that move enterprise buyers from awareness to activation.

This role requires a sophisticated understanding of B2B marketing with demonstrated success in integrated campaign strategy and execution across the full customer lifecycle.

Key responsibilities:

- Design and lead integrated campaigns across customer segments

- Drive full-funnel campaign initiatives across core Enterprise priorities

- Create and implement campaign programs including thought leadership moments and ABM activations

- Partner closely with Field Marketing to align campaign programs with territory and account-specific goals

- Optimize programs to measurement frameworks including lead scoring and ROI reporting

- Collaborate with global Marketing teams to ensure Enterprise campaigns align with company-wide strategy

- Manage campaign resources including agency partners and internal creative teams

- Build and manage campaign budgets with strong financial discipline and ROI focus

- Drive continuous improvement through post-campaign analysis and data-driven optimization

Minimum qualifications:

- Demonstrate deep understanding of B2B enterprise sales cycles and buying processes

- Experience working within software companies is required

- Track record of building and scaling integrated campaign programs

- Strong analytical skills and a data-driven approach to campaign optimization

- Proven self-starter who can build and run sophisticated programs with small teams

- Strong project management skills with experience managing complex campaigns

- Possess strong budgeting and financial management capabilities

- Excel at cross-functional collaboration

Preferred qualifications:

- 10+ years of B2B enterprise marketing experience

- Experience marketing AI/ML or complex technical products to enterprise customers

- Experience building and leading integrated campaign or demand generation teams

- Deep knowledge of account-based marketing strategies and execution

- Experience at high-growth technology companies

- Experience developing industry- or segment-specific campaign motions

- Experience managing and directing agency partners

- Marketing automation and campaign operations fluency

- International campaign experience

The annual compensation range for this role is $255,000.

## Skills

### Required
- B2B marketing
- integrated campaign strategy
- data-driven optimization
- project management
- budgeting
- cross-functional collaboration

### Nice to have
- account-based marketing
- marketing automation
- AI/ML marketing
- international campaign experience

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Source: [Apply at job-boards.greenhouse.io](https://job-boards.greenhouse.io/anthropic/jobs/5391995008?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)