# Sr. Demand Generation Manager

**Company**: Matik
**Location**: San Francisco
**Work arrangement**: remote
**Experience**: senior
**Job type**: full-time
**Category**: Marketing
**Industry**: Technology

**Apply**: https://job-boards.greenhouse.io/matik/jobs/5809657004?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_2f253d14-126

## Description

Matik is looking for a Sr. Demand Gen Manager to scale Matik's demand generation function. Reporting to the Head of Marketing, you'll be the architect of how we create, capture, and convert demand - scaling programs, infrastructure, and playbooks that grow marketing's pipeline engine.

Responsibilities:

- Own the strategy and manage the day-to-day execution of full-funnel marketing campaigns, driving inbound meetings and pipeline

- Design multi-touch customer journeys, and execute programs that nurture leads down the journey from prospect to customer

- Plan and manage paid media programs, including budget allocation, performance optimization, and ROI reporting

- Partner with content to develop high-converting assets and scale distribution across paid, organic, and owned channels

- Partner with the SDR team to align on lead quality, optimize handoff processes, and ensure marketing-sourced pipeline converts

- Build and execute ABM programs targeting key accounts in collaboration with the SDR team

- Own conversion funnel reporting and analytics, identifying optimization opportunities and implementing strategies to act on them

- Lead A/B testing strategies and execution across all channels

Basic Qualifications:

- 7+ years of demand generation or digital marketing experience

- Experience working in B2B space and generating demand for enterprise products

- Experience operating in a fast-paced, high-growth environment

- Strong analytical skills, and proven track record in making data-driven decisions

- Experience managing Hubspot as a core marketing ops tool

What Matik Offers:

- Opportunity to evolve and grow a proven solution to a real problem

- Fully remote working environment with flexible working hours

- Great environment for collaboration and growth

- Amazing benefits, including 100% paid coverage for employees, stipends for home internet and wellness, and reimbursements for home office equipment and learning & development

## Skills

### Required
- demand generation
- digital marketing
- B2B marketing
- analytical skills
- Hubspot

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Source: [Apply at job-boards.greenhouse.io](https://job-boards.greenhouse.io/matik/jobs/5809657004?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)
