# Senior Marketing Systems and Automation Manager

**Company**: Cloudflare
**Location**: Hybrid
**Work arrangement**: hybrid
**Experience**: senior
**Job type**: full-time
**Salary**: Estimated annual salary of $134,000 - $184,000 (Bay Area) or $126,000 - $176,000 (NYC)
**Category**: Marketing
**Industry**: Technology

**Apply**: https://job-boards.greenhouse.io/cloudflare/jobs/8122101?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_2c786ebc-36f

## Description

At Cloudflare, we are on a mission to help build a better Internet.

We're hiring a Senior Marketing Systems and Automation Manager to own and govern marketing operations, replacing manual parts with automation.

**About the role** Cloudflare's Digital Marketing team is building a unified, signal-driven demand engine. You will run and govern marketing operations, ensuring demand generation keeps moving while steadily automating manual parts.

**Responsibilities**

- Run the marketing operations engine, keeping demand generation moving

- Direct a distributed contractor bench spanning lifecycle architecture, development, and execution

- Own governance and the systems standard, ensuring global coherence

- Identify and drive agentic automation, making Cloudflare OS the orchestration hub

- Shape the systems architecture, partnering with Engineering and Digital Marketing leads

- Partner cross-functionally with BizApps, IT, Engineering, and Business Intelligence

**First-year outcomes**

- Existing operation runs smoothly under your ownership

- Documented, single source of truth for custom models with change control

- Measurable reduction in manual operational work through automation

- Rationalized tool portfolio with clear renew, replace, and sunset decisions

**Skills, knowledge, and experience**

- 8+ years hands-on experience running marketing operations

- Proven track record identifying, scoping, and driving automation

- Strong command of data governance, change control, and lead lifecycle

- Significant experience operating marketing technology stacks in a B2B environment

- Deep expertise with marketing automation and CRM platforms

**Benefits**

- Medical/Rx Insurance

- Dental Insurance

- Vision Insurance

- Flexible Spending Accounts

- Commuter Spending Accounts

- Fertility & Family Forming Benefits

- On-demand mental health support and Employee Assistance Program

- Global Travel Medical Insurance

- Short and Long Term Disability Insurance

- Life & Accident Insurance

- 401(k) Retirement Savings Plan

- Employee Stock Participation Plan

- Flexible paid time off

- Leave programs

## Skills

### Required
- marketing operations
- automation
- data governance
- lead lifecycle
- marketing technology stacks
- marketing automation
- CRM platforms

### Nice to have
- server-side tracking
- edge technologies
- CDPs
- consent and privacy frameworks
- ABM platforms
- intent-data ecosystems
- signal-driven personalization architectures

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Source: [Apply at job-boards.greenhouse.io](https://job-boards.greenhouse.io/cloudflare/jobs/8122101?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)