# Marketing Internship MBA

**Company**: Valvoline Global Operations
**Location**: Lexington, KY
**Work arrangement**: onsite
**Job type**: internship
**Category**: Marketing
**Industry**: Automotive

**Apply**: https://jobs.valvolineglobal.com/job/Lexington-Marketing-Internship-MBA-KY-40509/1435483700/?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_249656a6-793

## Description

The MBA Intern supports the North America Brand Marketing Team in advancing brand and business growth through strategic analysis, consumer and market insights, and development of marketing initiatives.

**Brand & Marketing Strategy**

- Support development and execution of brand and marketing strategies aligned with North America business priorities.

- Evaluate market, category, consumer, customer, and competitive trends to identify opportunities for brand growth.

- Help translate business objectives into clear marketing priorities, strategies, and initiatives.

- Support strategic projects that influence brand positioning, portfolio priorities, customer engagement, and overall marketing effectiveness.

**Consumer & Market Insights**

- Conduct structured analysis of consumer, customer, category, and market information to identify trends, opportunities, and emerging needs.

- Assess competitive positioning, brand activity, product offerings, pricing, promotions, and other relevant market dynamics.

- Synthesize insights from multiple sources and translate findings into clear implications for the brand and business.

- Identify opportunities to improve customer and consumer relevance based on available data and research.

**Marketing Performance & Opportunity Analysis**

- Analyze marketing and business performance to identify opportunities, trends, and areas requiring additional focus.

- Develop fact-based assessments of marketing opportunities, including potential business impact, strategic fit, and execution considerations.

- Partner with Finance and other cross-functional stakeholders to evaluate opportunities and support prioritization.

- Help develop recommendations and success measures for strategic marketing initiatives.

**Marketing Initiatives & Execution**

- Support planning and development of brand marketing initiatives and campaigns.

- Contribute to project development by helping define objectives, target audiences, key messages, measures of success, and execution requirements.

- Partner with internal stakeholders and external agencies or partners, as appropriate, to advance marketing priorities.

- Help monitor progress and synthesize results to inform future marketing decisions.

**Cross-Functional Collaboration**

- Collaborate with Brand Marketing, Sales, Finance, Product/R&D, Insights, and other functions to develop well-rounded business recommendations.

- Build strong working relationships across functions and effectively communicate project findings and implications.

- Organize and synthesize input from multiple stakeholders to support informed decision-making.

**Executive Communication**

- Develop concise, executive-ready presentations, analyses, and recommendations.

- Present findings and recommendations to marketing leadership and other senior stakeholders.

- Translate complex business and market information into clear, compelling insights and actions.

## Skills

### Required
- MBA
- strategic analysis
- consumer insights
- market research
- marketing strategy
- brand management

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Source: [Apply at jobs.valvolineglobal.com](https://jobs.valvolineglobal.com/job/Lexington-Marketing-Internship-MBA-KY-40509/1435483700/?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)