# Director, Head of Creative

**Company**: Twitch
**Location**: New York City
**Work arrangement**: hybrid
**Experience**: executive
**Job type**: full-time
**Salary**: $184,500-$274,600
**Category**: Design
**Industry**: Technology

**Apply**: https://job-boards.greenhouse.io/twitch/jobs/8792845002?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_23ef462a-7c2

## Description

As the Director, Head of Creative, you will shape and scale Twitch's global creative strategy, leading a high-performing team to deliver compelling, community-focused brand experiences.

You will report directly to the Chief Marketing Officer (CMO) and partner with cross-functional leaders to drive innovation, optimize creative operations through scalable, AI-assisted processes, and ensure consistent, high-quality brand representation across global markets.

Responsibilities:

- Lead and develop a high-performing creative team, fostering a culture of psychological safety, inclusivity, and continuous feedback.

- Drive creative strategy and long-term vision, partnering with cross-functional leaders to align business objectives with long-term creative vision.

- Oversee brand identity, maintaining global visual and verbal brand standards across all markets.

- Lead agency partnerships, directing external partners and agencies to deliver creative excellence under tight timelines.

- Influence senior leadership, championing creative initiatives through data-driven storytelling.

- Champion innovation, staying current with industry trends and technology to elevate the brand.

Requirements:

- 10+ years of leadership experience in creative direction, marketing, or advertising, with proven success managing teams of managers.

- Ability to design and execute team structures and strategies that navigate ambiguity and meet business objectives.

- Exceptional communication skills, synthesizing and presenting complex creative concepts to executive audiences.

- Proven track record of managing global brand standards and high-value external agency relationships.

- Data-driven mindset, using performance insights and market trends to inform creative decisions.

- Bachelor's degree in a design-related field or equivalent practical experience.

- Portfolio demonstrating strategic creative leadership, brand building, and campaign impact.

Perks:

- Medical, Dental, Vision & Disability Insurance

- 401(k)

- Maternity & Parental Leave

- Flexible PTO

- Amazon Employee Discount

## Skills

### Required
- creative strategy
- team leadership
- brand management
- agency partnerships
- data-driven decision making

### Nice to have
- experience building creative strategies with user/creator voice as primary brand asset

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Source: [Apply at job-boards.greenhouse.io](https://job-boards.greenhouse.io/twitch/jobs/8792845002?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)