# Principal, GTM Automation, RevOps.

**Company**: Cloudflare
**Location**: Distributed
**Work arrangement**: remote
**Experience**: senior
**Job type**: full-time
**Salary**: $184,000-$230,000 (San Francisco), $160,000-$210,000 (Austin)
**Category**: Engineering
**Industry**: Technology

**Apply**: https://job-boards.greenhouse.io/cloudflare/jobs/8306580?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_1a9b0b28-7a9

## Description

We are seeking a Principal for GTM Automation to document processes, build AI agents and automation, and design improvements for our Revenue organisation. This is a senior individual contributor role where you will build and maintain the automation needed to drive efficiency and reduce operational friction.

**Responsibilities**

- Design and build agentic workflows for repetitive revenue work such as account creation and enrichment, CRM updates, renewals, QBR prep, deal registration, account ownership, etc.

- Decide where AI and automation fit in the go-to-market motion, and where human judgment is still required.

- Set the quality bar for agents in production: evals that run before every release, monitoring tied to pipeline and revenue, clear rules for sensitive data, and a tested rollback.

- Own the architecture that connects agents to Salesforce, the data warehouse, enrichment and intent sources, and call data, so the next workflow reuses what the last one built.

- Build the signal layer that feeds account prioritization, routing, and next-best-action.

- Review code and designs from stakeholders, and help put in place version control, tests, or code review where missing.

- Work with Sales, Marketing, and Customer Success leaders to find the work worth automating, measure adoption and business impact, and retire tools that the organisation isn’t using.

- Track new models, agent frameworks, and vendor tools, and decide what's worth adopting.

- Document each system and who owns it, so it keeps running when you move on to the next one.

**Requirements**

- 10+ years in software engineering, data engineering, GTM automation, or revenue systems, with several years owning systems from design through production support at staff level or above.

- At least one LLM-powered workflow or agent that a business team relied on in production.

- Strong Python or TypeScript, and strong SQL.

- Hands-on Salesforce experience with the data model, Flow, APIs, and permissions.

- Experience integrating SaaS systems over REST APIs and webhooks.

- Working knowledge of enrichment and signal tools such as D&B, ZoomInfo, and HG Insights.

**Compensation**

- For San Francisco based hires: Estimated annual salary of $184,000-$230,000.

- Austin based hires: Estimated annual salary of $160,000 - $210,000.

**Benefits**

- Health & Welfare Benefits: Medical/Rx Insurance, Dental Insurance, Vision Insurance, Flexible Spending Accounts, Commuter Spending Accounts, Fertility & Family Forming Benefits, On-demand mental health support and Employee Assistance Program, Global Travel Medical Insurance.

- Financial Benefits: Short and Long Term Disability Insurance, Life & Accident Insurance, 401(k) Retirement Savings Plan, Employee Stock Participation Plan.

- Time Off: Flexible paid time off covering vacation and sick leave, Leave programs, including parental, pregnancy health, medical, and bereavement leave.

## Skills

### Required
- Python
- TypeScript
- SQL
- Salesforce
- GTM automation
- Revenue systems
- LLM-powered workflow

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Source: [Apply at job-boards.greenhouse.io](https://job-boards.greenhouse.io/cloudflare/jobs/8306580?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)
