# Senior Director, GTM Product Marketing

**Company**: Braze
**Location**: San Francisco
**Work arrangement**: hybrid
**Experience**: senior
**Job type**: full-time
**Salary**: $166,000 - $245,000/year
**Category**: Marketing
**Industry**: Technology

**Apply**: https://job-boards.greenhouse.io/braze/jobs/8089829?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_1a3e2dc8-e05

## Description

We're seeking a Senior Director, GTM Product Marketing to join our team at Braze. As a leader in customer engagement platforms, we help brands build engaging relationships with their customers. This role is about turning product messaging and positioning into a field narrative that wins. You'll lead a small team of GTM PMMs and work closely with Sales, Sales Engineering, Customer Success, and Partnerships.

**Responsibilities**

- Develop a compelling field narrative that resonates with various personas, segments, and stages of the funnel

- Create and maintain the system for making our products legible to the GTM organization

- Own the go-to-market strategy with technology and services delivery partners

- Lead and develop a team of GTM PMMs

- Collaborate with field leadership to understand deal needs and translate product value into actionable language

- Simplify complex technology for buyers and coach the field to do the same

- Utilize AI judiciously to accelerate work

- Prioritize ruthlessly to focus on impactful narratives and launches

- Engage with customers to inform messaging and roadmaps

**How Success Is Measured** Success in this role is measured by pipeline, product adoption, pipeline progression, and overall program impact. You'll be expected to demonstrate a clear connection between your work and business outcomes.

**Requirements**

- 10+ years of experience in Product Marketing, GTM/field marketing, or a related function

- Proven track record of building effective field-facing narratives and enablement

- Deep experience in B2B SaaS, preferably in martech

- Strong understanding of the competitive and AI landscape

- Exceptional writing, presentation, and communication skills

- Experience leading and developing people

**What We Offer**

- Competitive compensation ($166,000 - $245,000/year)

- On Target Earnings (OTE) between $191,000 and $273,000/year

- Comprehensive Total Rewards package, including equity grants

- Benefits such as retirement plans, flexible paid time off, and medical coverage

- Professional development opportunities and a yearly learning stipend

- Hybrid work model

## Skills

### Required
- Product Marketing
- GTM Strategy
- Field Marketing
- Martech
- AI Literacy
- Leadership
- Communication
- Prioritization

---

Source: [Apply at job-boards.greenhouse.io](https://job-boards.greenhouse.io/braze/jobs/8089829?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)