# Retail Media Manager

**Company**: Diageo
**Location**: London
**Experience**: senior
**Job type**: full-time
**Category**: Marketing

**Apply**: https://diageo.wd3.myworkdayjobs.com/en-US/Diageo_Careers/job/London-England/Retail-Media-Manager_JR1130913?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/job/retail-media-manager-17228e5e-466/

## Description

We are seeking a Retail Media Manager to lead the end-to-end retail media strategy, planning, and enablement across the Regional Hub, unlocking omnichannel growth through retailer ecosystems across all brands.

The successful candidate will be responsible for:

- Developing and implementing a regional retail media strategy across all brands and customers

- Embedding retail media into full-funnel Connected Reach planning

- Translating global retail media frameworks into practical, scalable hub and market playbooks

- Ensuring retail media is aligned to commercial priorities

- Acting as the primary media partner to Regional Commercial and Customer teams

- Co-developing retail media strategies with key regional and global customers/retailers

- Enabling markets to deliver best-in-class retail media activation

- Establishing standardized planning, buying, and optimization approaches across retail media networks

- Driving test-and-learn agendas across platforms

- Defining and deploying a regional retail media measurement framework

- Accelerating adoption of retail media data, audiences, and first-party insights

- Ensuring all retail media activity aligns with DMC, TMP, and data privacy guidelines

The ideal candidate will have:

- 8-10+ years of experience in retail media, digital media, eCommerce, or shopper marketing

- Strong experience working with retailer platforms and RMNs

- Proven track record of delivering commercial growth through media and commerce integration

- Experience operating in multi-market, matrixed organizations

- Strong exposure to customer/commercial teams and JBP processes

- Deep understanding of retail media ecosystems and platforms

- Strong grounding in data-driven marketing and audience strategy

- Ability to operate at both strategic and hands-on execution levels

- Collaborative leadership style

We offer a flexible working environment and a culture that values diversity and inclusion.

For more fresh new jobs, check out [yubhub.co](https://yubhub.co/).

## Skills

### Required
- retail media
- digital media
- eCommerce
- shopper marketing
- data-driven marketing
- audience strategy
- media effectiveness
- ROI optimization

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Source: [Apply at diageo.wd3.myworkdayjobs.com](https://diageo.wd3.myworkdayjobs.com/en-US/Diageo_Careers/job/London-England/Retail-Media-Manager_JR1130913?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)