# Director Marketing Commercialization & Services Monetization

**Company**: Mastercard
**Location**: Purchase, New York
**Experience**: senior
**Job type**: full-time
**Salary**: $174,000 - $286,000 USD
**Category**: Marketing
**Industry**: Finance

**Apply**: https://mastercard.wd1.myworkdayjobs.com/en-US/CorporateCareers/job/Purchase-New-York/Director-Marketing-Commercialization---Services-Monetization_R-292871?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_0da6ac57-449

## Description

Mastercard is seeking a Director, Marketing Commercialization & Services Monetization to build and manage the commercial discipline around its marketing assets. The successful candidate will own the commercial and financial management of monetizable U.S. marketing assets and campaigns, with clear visibility into revenue, cost, margin, utilization and overall portfolio performance.

Responsibilities:

- Establish and manage the end-to-end operating model for marketing asset monetization

- Collaborate across marketing communications to translate sponsorship rights, experiences and other marketing assets into differentiated customer solutions

- Develop commercially compelling packages that combine individual rights and assets into scalable offerings aligned to customer needs and Mastercard growth priorities

- Manage the pipeline of monetization opportunities, working with customer-facing teams to identify demand, advance opportunities and drive conversion

- Apply strong financial discipline to pricing, deal economics, margin and investment decisions

- Maintain a single source of truth for available, committed and sold inventory

- Coordinate with delivery teams to ensure sold assets are successfully fulfilled

- Establish governance, processes and reporting across the portfolio

Requirements:

- Exceptional financial acumen and experience working with P&Ls, pricing, forecasting, margin, business cases and/or commercial deal structures

- Experience with commercial rights, intellectual property, media, sponsorships, partnerships, licensing, etc.

- Strong operational discipline and ability to create structure where it may not yet exist

- Experience within payments, financial services, professional sports, entertainment, or related fields is a plus

Benefits:

- Insurance (including medical, prescription drug, dental, vision, disability, life insurance)

- Flexible spending account and health savings account

- Paid leaves (including 16 weeks of new parent leave and up to 20 days of bereavement leave)

- 80 hours of Paid Sick and Safe Time

- 25 days of vacation time and 5 personal days

- 401k with a best-in-class company match

- Deferred compensation for eligible roles

- Fitness reimbursement or on-site fitness facilities

- Eligibility for tuition reimbursement

## Skills

### Required
- financial management
- commercial rights
- intellectual property
- media
- sponsorships
- partnerships
- licensing
- P&L management
- pricing
- forecasting
- margin analysis
- business cases
- commercial deal structures

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Source: [Apply at mastercard.wd1.myworkdayjobs.com](https://mastercard.wd1.myworkdayjobs.com/en-US/CorporateCareers/job/Purchase-New-York/Director-Marketing-Commercialization---Services-Monetization_R-292871?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)