# Category Specialist

**Company**: Red Bull
**Location**: Cape Town, Western Cape
**Work arrangement**: onsite
**Experience**: senior
**Job type**: full-time
**Category**: Sales
**Industry**: FMCG

**Apply**: https://jobs.redbull.com/en/category-specialist-prv-ref35117m?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_0d7a170f-0c9

## Description

We are looking for a Category Specialist to join our team in Cape Town. As a Category Specialist, you will be responsible for analysing market trends, developing category solutions, and implementing in-store executions.

**Responsibilities:**

- Build trusted working relationships with National Account teams, Sales leaders, and priority customers

- Support and lead category conversations and reviews with customers, using fact-based recommendations that balance total-category growth and shopper needs

- Contribute to customer business planning and joint business plans by identifying clear opportunities across range, space, location, availability, pricing, promotions, and execution

- Translate recommendations into clear actions for Key Account Managers, field sales, merchandising teams, and customer stakeholders

- Analyse NielsenIQ or equivalent syndicated data, retailer scan and loyalty data, shopper research, market demographics, internal sales data, and execution measures

- Track category size, growth, share, distribution, rate of sale, price, promotion, innovation, competitor activity, and shopper behaviour to identify risks and opportunities

- Produce regular category reviews and account-specific recommendations that explain what is happening, why it is happening, and what action should follow

- Develop and scale repeatable, insight-led solutions such as Beverage Zones, Energy Zones, impulse executions, and cross-merchandising solutions

- Be a key consultant in the development, maintenance, and governance of customer and channel planograms for the Energy and Beverage category

**Requirements:**

- Minimum 3-5 years experience in Category, Insights analysis, or Key Account sales in the FMCG industry

- Excellent analytical skills, with the ability to draw insights from multiple complex data sources

- Experience working with syndicated data (Nielsen & IRI), Nielsen Panel (homescan), and shopper metrics

- Customer-facing experience a must; travels up to 25% of the time working with retailers

- Familiar with Planogram software, such as JDA, is an asset

- Highly proficient in Microsoft Office, especially Excel and PowerPoint

- In-depth knowledge of the FMCG industry and South African Retail Industry

- Strong project management and planning competencies

- Strong communication and stakeholder management skills are required to express analytics and deliver presentations to various levels in the organization

## Skills

### Required
- Category management
- Insights analysis
- Key Account sales
- Syndicated data analysis
- Planogram software
- Microsoft Office
- Project management
- Communication
- Stakeholder management

### Nice to have
- JDA Planogram software
- Nielsen Panel (homescan)
- Shopper metrics

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Source: [Apply at jobs.redbull.com](https://jobs.redbull.com/en/category-specialist-prv-ref35117m?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)