# Senior Analyst, Automotive Market & Product Strategy

**Company**: American Honda Motor Company
**Location**: Torrance, California
**Experience**: senior
**Job type**: full-time
**Salary**: $74,800.00 - $112,100.00
**Category**: Operations
**Industry**: Automotive
**Wikidata**: https://www.wikidata.org/wiki/Q4744011

**Apply**: https://careers.honda.com/us/en/job/12634/Senior-Analyst-Automotive-Market-Product-Strategy?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_0d2ee707-be0

## Description

We are seeking a Senior Analyst, Automotive Market & Product Strategy to join our team at American Honda Motor Company. As a Senior Analyst, you will use analytical skills and decision-making capabilities to support Business Strategy by conducting research and providing deep analysis of the overall market, consumers, and competitors.

**Job Purpose** The Auto Strategic Planning Senior Analyst uses analytical skills and decision-making capabilities to support Business Strategy by conducting research and providing deep analysis of the overall market, consumers, and competitors. This position also supports Strategic Planning with deep analysis of market opportunities and sales volume planning. The Sr Analyst develops business cases for new model lineup planning to support larger APS strategy and provides support on qualitative and quantitative research needs for the APS division.

**Key Accountabilities**

- Generate and analyze large data sets to identify target customers and provide key insights.

- Translate data and key insights into narratives and generate reports for various stakeholders.

- Support strategic planning and sales volume planning by developing business cases for model lineup planning.

- Develop sales volume targets for the larger sales volume planning process.

- Conduct market and consumer research to determine ways to attain the market.

- Utilize experience, judgment, and knowledge to advise staff on creative matters.

- Support department leaders with critical information and long-term department vision.

**Qualifications, Experience, and Skills**

- 4-year college degree in business, marketing, economics, or a related field.

- MBA is a plus.

- 3+ years of experience in analysis, ideally with an automotive OEM.

- 2+ years of experience in product planning, product development, or brand management is preferred.

- Strong knowledge of the automotive industry, products, and technology.

- Critical thinking, business judgment, analytical, and presentation skills.

- Advanced MS Office skills, especially PowerPoint and Excel.

- Ability to demonstrate ideation and concept generation in a fast-paced environment.

- Strong consumer research and analysis skills, including statistical analysis skills.

- Knowledge of planning tools such as MTAB, PIN, etc.

**Total Rewards**

- Competitive base salary ($74,800 - $112,100 per year)

- Paid overtime

- Regional bonus (when applicable)

- Industry-leading benefit plans (medical, dental, vision, Rx)

- Paid time off, including vacation, holidays, shutdown

- Company-paid short-term and long-term disability

- 401K plan with company match and additional contribution

- Relocation assistance (if eligible)

**Career Growth**

- Advancement opportunities

- Career mobility

- Education reimbursement for continued learning

- Training and development programs

**Additional Offerings**

- Tuition assistance and student loan repayment

- Lifestyle account

- Childcare reimbursement account

- Elder care support

- Wellbeing program

- Community service and engagement programs

- Product programs

## Skills

### Required
- analytical skills
- decision-making capabilities
- data analysis
- strategic planning
- sales volume planning
- market research
- consumer research
- statistical analysis
- MS Office
- PowerPoint
- Excel

### Nice to have
- MBA
- product planning
- product development
- brand management
- planning tools such as MTAB, PIN

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Source: [Apply at careers.honda.com](https://careers.honda.com/us/en/job/12634/Senior-Analyst-Automotive-Market-Product-Strategy?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)