# Senior Commercial Finance Analyst - Ad Waterfall

**Company**: Future Publishing
**Location**: Bath, England
**Work arrangement**: hybrid
**Experience**: senior
**Job type**: full-time
**Salary**: £34,000 - £42,000
**Category**: Finance
**Industry**: Media

**Apply**: https://jobs.workable.com/view/xmdwpPkDaJ3pkKBG3AnMrU/hybrid-senior-commercial-finance-analyst---ad-waterfall-in-bath-at-future-publishing?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_0be316a2-389

## Description

We create trusted, expert content that helps millions of people discover more about the things they love, need and care about. From technology, gaming and entertainment to fashion, lifestyle, sport, finance and beyond, our specialist brands connect people with their passions every day.

The Commercial Finance team in Bath acts as an essential partner supporting Future's digital content monetization across iconic global brands. Based in our Bath head office on a hybrid basis (2–3 days per week), we translate complex operational data into actionable insights that guide commercial strategy.

As a Senior Commercial Finance Analyst - Ad Waterfall, you'll manage the Advertising Waterfall model to analyse how Future monetizes digital content. You'll work closely with the VP for Ad Operations, Programmatic & Yield, alongside Business Intelligence and Management Accounts teams.

Responsibilities:

- Manage and update the Advertising Waterfall model to track impression volumes, pricing yields, and digital revenue trends.

- Prepare month-end financial analysis comparing actual performance against forecasts, prior year results, and geographic brands.

- Partner with Ad Operations and BI teams to evaluate inventory capacity and uncover new monetization opportunities.

- Support the production of annual budgets, quarterly forecasts, and ongoing financial estimates.

- Review month-end management accounts covering Display Advertising revenue and associated cost of sales.

- Collaborate across Finance and operational teams to evaluate risks, opportunities, and reporting accuracy.

Requirements:

- Demonstrable experience in commercial finance, financial modelling, or data analysis within a commercial environment.

- Full qualification or active progress toward an accounting qualification (ACA, CIMA, ACCA) or equivalent practical experience.

- Proficiency in managing large data sets and building financial models using Google Sheets or Excel.

- Strong analytical skills with the ability to identify data discrepancies and resolve operational queries.

- Collaborative communication skills with a proven ability to build positive relationships across cross-functional teams.

- A curious approach to financial analysis with a desire to evaluate business performance trends.

Benefits:

- Uncapped leave

- Enhanced parental leave

- Discounted rates with Dental care and Private Medical care

- When we hit our targets, enjoy a share of our profits with a bonus

- Refer a friend scheme - with payment following the successful hire

- Well-being support with access to our Colleague Assistant Programmes

- Opportunity to purchase shares in Future, with our Share Incentive Plan

- Salary sacrifice Pension scheme up to 5% match

- Free drinks and snacks in our offices

## Skills

### Required
- financial modelling
- data analysis
- commercial finance
- Google Sheets
- Excel

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Source: [Apply at jobs.workable.com](https://jobs.workable.com/view/xmdwpPkDaJ3pkKBG3AnMrU/hybrid-senior-commercial-finance-analyst---ad-waterfall-in-bath-at-future-publishing?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)