# Senior Director of Growth Marketing

**Company**: Salesforce
**Location**: San Francisco, California
**Experience**: senior
**Job type**: full-time
**Salary**: $181,700 - $304,700 annually
**Category**: Marketing
**Industry**: Technology

**Apply**: https://salesforce.wd12.myworkdayjobs.com/en-US/External_Career_Site/job/California---San-Francisco/Senior-Director-of-Growth-Marketing_JR366526?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/job/senior-director-of-growth-marketing-0bd97c7b-e40/

## Description

Salesforce is seeking a Senior Director of Growth Marketing to lead the growth marketing strategy and execution for MeshMesh, a next-generation mesh networking platform. The successful candidate will own the strategy and execution for acquiring, converting, and expanding customers, leading a team that drives pipeline and revenue across demand generation, lifecycle, product-led growth, and digital channels.

**Core Responsibilities & Scope**

- Define and own the growth marketing strategy, funnel, and targets across acquisition, conversion, and expansion.

- Lead, hire, coach, and develop a team of growth, demand generation, lifecycle, and marketing operations leaders.

- Partner with Solution Engineering to apply agentic solution engineering to growth, turning AI-built demos, prototypes, and proofs of value into self-serve experiences, campaigns, and sales enablement assets.

- Build agentic marketing workflows that use AI agents to automate campaign creation, personalization, testing, lead qualification, and performance analysis, with human-in-the-loop checkpoints.

- Drive a rigorous experimentation program across channels, messaging, and conversion paths.

- Partner with Sales, Product, Brand, Content, and Customer Success leaders to align on pipeline goals and the customer journey.

- Own the growth budget, forecasting, attribution, and reporting, and communicate results to executive leadership.

- Define and track metrics, including pipeline, CAC, conversion rates, and productivity gains from agentic workflows.

- Work through ambiguity and test new channels, formats, and growth models.

**Minimum Requirements**

- 12+ years of experience in growth, demand generation, or digital marketing, including 6+ years leading marketing teams.

- Proven track record of building and scaling growth programs that deliver pipeline and revenue in a B2B technology or SaaS business.

- Hands-on experience with, or a strong interest in, agentic marketing and agentic solution engineering, and coaching teams to build with AI agents and AI coding tools.

- Data-driven and expert in funnel metrics, attribution, experimentation, and marketing technology.

- Strong executive communication and cross-functional leadership skills.

- Degree or equivalent relevant experience.

**Benefits**

- Time off programs

- Medical, dental, vision

- Mental health support

- Paid parental leave

- Life and disability insurance

- 401(k)

- Employee stock purchasing program

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## Skills

### Required
- growth marketing
- demand generation
- digital marketing
- agentic marketing
- agentic solution engineering
- AI agents
- AI coding tools
- marketing technology
- funnel metrics
- attribution
- experimentation

### Nice to have
- product-led growth
- self-serve motions
- solution engineering
- written communication
- leadership

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Source: [Apply at salesforce.wd12.myworkdayjobs.com](https://salesforce.wd12.myworkdayjobs.com/en-US/External_Career_Site/job/California---San-Francisco/Senior-Director-of-Growth-Marketing_JR366526?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)