# Marketing and Market Research

**Company**: Pfizer
**Location**: Beijing
**Job type**: full-time
**Category**: Marketing
**Industry**: Healthcare

**Apply**: https://pfizer.wd1.myworkdayjobs.com/en-US/PfizerCareers/job/China---Beijing---Beijing/--_4967595?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/job/marketing-and-market-research-03e75f9c-947/

## Description

We are seeking a Marketing and Market Research professional to join our team in Beijing, China.

**Job Summary** The successful candidate will be responsible for developing and implementing regional market promotion strategies and action plans, integrating multi-team resources to build and manage cross-regional market platforms, and optimizing market activity execution.

**Key Responsibilities**

- Analyze regional market information, identify trends and opportunities, and develop regional promotion strategies and activity plans

- Integrate and manage cross-regional market platforms, optimize market activity execution, and enhance professional promotion capabilities

- Develop and maintain key customer relationships, build and optimize cooperation platforms, and increase brand influence

- Collaborate with central marketing teams to provide feedback and suggestions on project progress and effectiveness

- Support patient-related strategy and platform activities for the PS team

- Develop team product and skill professional capability development plans to improve team professional promotion capabilities

- Explore business innovation opportunities, lead regional innovation projects, and refine successful models

**Requirements**

- Professional compliance, market/customer insight awareness, business logic analysis/association/expression ability

- Business decision-making, market trend insight, market analysis and layout

- Customer engagement, customer system optimization, KOL management

- Autonomous execution, method optimization, and team leadership

- Self-development, personal development planning, and continuous learning

- Innovation and change, business model innovation and optimization

**Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.**

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## Skills

### Required
- market research
- marketing strategy
- customer relationship management
- business analysis
- team leadership

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Source: [Apply at pfizer.wd1.myworkdayjobs.com](https://pfizer.wd1.myworkdayjobs.com/en-US/PfizerCareers/job/China---Beijing---Beijing/--_4967595?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)