# Senior Art Director, Demand Gen

**Company**: Okta
**Location**: Bellevue, Washington; Chicago, Illinois; San Francisco, California
**Experience**: senior
**Job type**: full-time
**Salary**: $143,000-$196,000 USD
**Category**: Design
**Industry**: Technology

**Apply**: https://job-boards.greenhouse.io/okta/jobs/8262246?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_00fe9848-02e

## Description

Secure Every Identity, from AI to Human Identity is key to unlocking AI's potential. Okta secures AI by building a trusted infrastructure.

## The Brand & Creative Team

The Brand & Creative team shapes Okta's perception, creating cohesive brand expressions that drive commercial momentum.

## The Senior Art Director, Demand Gen Role at Okta

We're seeking an experienced Senior Art Director, Demand Gen to lead visual creative for global demand generation and growth initiatives.

### Responsibilities

- Lead Campaign Art Direction: Establish aesthetic direction, narrative hierarchy, and design standards for integrated campaigns.

- Direct End-to-End Digital Systems: Concept, design, and direct multi-channel asset suites across the conversion funnel.

- Partner on Growth Strategy: Collaborate with Demand Gen leaders, Global Campaign managers, and copywriters to translate campaign briefs into visual narratives.

- Iterate with Performance Data: Evaluate campaign analytics, engagement heatmaps, and creative A/B testing results to refine designs.

- Scale Brand Guidelines in Performance Channels: Ensure visual consistency, accessibility, and responsive web standards.

- Build Reusable Design Toolkits: Develop modular Figma components, campaign templates, and layout systems.

- Foster Creative Collaboration: Partner with copywriters, motion designers, web producers, and external creative agencies.

### Requirements

- Extensive Experience: 6+ years of art direction or senior visual design experience in B2B SaaS, enterprise tech, or top-tier digital agencies.

- A Stellar Digital Portfolio: Showcase sophisticated typography, visual hierarchy, layout design, and modular creative systems.

- Deep Conversion Design Intuition: Expertise in UX/UI best practices, digital visual hierarchy, mobile-first design, and conversion rate optimization.

- Mastery of Creative Tooling: Advanced proficiency with Figma and Adobe Creative Cloud.

- Data-Informed Creative Mindset: Comfort reviewing performance metrics and using data to inform creative iteration.

- Cross-Functional Communication & Storytelling: Strong verbal and visual presentation skills.

- Collaborative Spirit: Proactive, self-starter mentality with experience partnering with copywriters and mentoring junior designers.

## Skills

### Required
- Figma
- Adobe Creative Cloud
- UX/UI
- conversion rate optimization
- data analysis

### Nice to have
- motion design
- rich media animation
- front-end web technologies

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Source: [Apply at job-boards.greenhouse.io](https://job-boards.greenhouse.io/okta/jobs/8262246?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)