# Senior Performance Creative

**Company**: Canva
**Location**: San Francisco, CA
**Work arrangement**: hybrid
**Experience**: senior
**Job type**: full-time
**Salary**: $172,000 to $199,000
**Category**: Design
**Industry**: Technology

**Apply**: https://jobs.smartrecruiters.com/Canva/6000000001497054-senior-performance-creative?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_00d982f3-3b8

## Description

Join the team redefining how the world experiences design.

As Canva scales, change continues to be part of our DNA. This role is focused on:

- Turning campaign briefs, audience insights and performance data into distinctive creative concepts for paid social across Meta, TikTok, YouTube and other channels.

- Writing high-performing hooks, scripts, static copy, carousels and longer-form video content designed to capture attention and drive action.

- Planning and running self-directed shoots for UGC-style, creator-led and direct-to-camera content, including sourcing and directing talent.

- Editing and iterating high volumes of short-form video quickly, using strong judgement around pacing, structure, captions, sound and storytelling.

- Reviewing creative performance across metrics such as hook rate, hold rate, CTR and conversion, and turning those insights into clear hypotheses for the next round of work.

- Remixing and repurposing existing creative into new variations, testing different angles, formats and messages to improve performance.

- Partnering closely with strategists, marketers and media partners to keep creative decisions connected to campaign goals and audience needs.

- Raising the creative bar by bringing strong craft judgement, sharing learnings generously and helping turn successful experiments into repeatable playbooks.

You're probably a match if:

- You have 5+ years of experience across performance creative, copywriting, video production, or content creation, with a strong focus on paid social.

- You have a portfolio of YouTube, Meta, or TikTok ads that demonstrate strong performance.

- You’ve got the polish, and the results.

- You have experience creating and remixing UGC-style content into ads that convert.

- You’re analytically minded: comfortable in dashboards, confident with performance metrics, and able to connect creative decisions to outcomes.

- You have a deep understanding of platform dynamics, formats, and what actually makes people stop scrolling.

- You’re a strong communicator who can present creative rationale clearly to stakeholders.

- You can work at speed and scale, managing multiple projects and tight turnarounds without dropping quality.

What's in it for you?

- Equity packages

- Health benefits plans to support you and your wellbeing

- 401(k) retirement plan with company contribution

- Inclusive parental leave policy that supports all parents & carers

- An annual Vibe & Thrive allowance to support your wellbeing, social connection, office setup & more

- Flexible leave options that empower you to be a force for good, take time to recharge and supports you personally

## Skills

### Required
- performance creative
- copywriting
- video production
- content creation
- paid social
- Meta
- TikTok
- YouTube
- UGC-style content
- analytics
- dashboard
- performance metrics

---

Source: [Apply at jobs.smartrecruiters.com](https://jobs.smartrecruiters.com/Canva/6000000001497054-senior-performance-creative?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)